How to Make Your Beauty Brand's Holiday Sales Soar
The holiday season is the busiest time of year for many beauty brands, with consumers spending more money than ever on cosmetic services,...
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- Nov 22
- 3 min
7 Ways Beauty Businesses Can Use Content Marketing To Grow Their Brand
For many beauty businesses, content marketing is still an obscure concept, and even if they’re familiar with it, they’re unsure how to...
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- Nov 16
- 2 min
Color Cosmetics and The Challenge They Impose on Small Beauty Businesses
Color cosmetics (or makeup with color in it) is a cosmetic category that has been popular for hundreds of years, and it's still on the...
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- Nov 9
- 3 min
Cosmetic Ingredients That Can Help Repair and Restore Skin
Skin conditions such as acne, rosacea, and sagging, wrinkled skin are very common among adults today. The natural aging process, as well...
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- Nov 1
- 3 min
Multifunctional Makeup - More than Just a Gimmick
Multifunctional makeup isn't just the latest beauty buzzword; it's been around and is here to stay. As the desire for simpler beauty...
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- Oct 26
- 2 min
Retinol Sandwiching: The Latest Viral SkinCare Trend You Should Know About
We are back with another beauty trend that you may or may not have seen on your TikTok "For You" page. And this one involves our favorite...
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- Oct 19
- 3 min
Inclusivity in Cosmetics: Why Customized Products are on the Rise
It’s no secret that the makeup industry has been under fire lately. Thanks to social media and the rise of platforms like TikTok, we have...
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- Oct 11
- 4 min
Jello Skin: The New K-Beauty Trend Taking Over TikTok
Jello skin has been one of the latest beauty trends in Korea, taking over TikTok through video tutorials and hashtags. It started with a...
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- Oct 3
- 3 min
7 Ways to Market Yourself as a Makeup Artist
If you’re a makeup artist, you know how difficult it can be to get new clients and keep them coming back. That’s because marketing...
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- Oct 3
- 4 min
Tips for Beauty Brands to Grow Their Instagram Following
With over 2 billion active monthly users, Instagram has quickly become the go-to platform for beauty brands that want to build their...
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- Oct 3
- 3 min
7 Skincare Trends Your Clients Will Be Asking For This Fall (And How to Stay Ahead of the Curve)
Over the last few years, we’ve seen the emergence of many new skincare trends that have changed how people approach caring for their...
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- Aug 26
- 3 min
How to Use TikTok to Make Your Beauty Brand Go Viral
TikTok, the video-sharing app that makes it easy to create and share short videos, has become one of the most popular social media...
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- Aug 26
- 3 min
Growth Strategies for Beauty Businesses to Dominate the Industry
The beauty industry has been booming these past few years, and there’s no sign of it slowing down anytime soon. The industry's continuous...
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- Aug 26
- 3 min
Vintage Makeup is Making a Comeback - Here Are Our Favorite Looks
Trends in makeup come and go, but lately, we’ve been seeing vintage makeup making an awesome comeback! And why not? The 60s and 70s were...
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- Aug 26
- 3 min
2022 Fall Makeup Trends: What to Expect and How to Be Prepare
Fall may be the beginning of cooler weather, but it’s also the time of year when beauty entrepreneurs should start planning their makeup...
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- Aug 10
- 2 min
So You Want to Start a Makeup Line: Here's How Much It Costs
You’ve got the idea, you’ve got the passion, and now you’re ready to launch your makeup line! That's great, but you probably have some...
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![Makeup Trends That Will Explode This Year and Next and How to Stay Ahead of the Curve [2022]](https://static.wixstatic.com/media/b3e359_0779f4b95c1d4d24b81a2521e5cd69c5~mv2.png/v1/fill/w_453,h_298,fp_0.50_0.50,q_95,enc_auto/b3e359_0779f4b95c1d4d24b81a2521e5cd69c5~mv2.png)
- Aug 5
- 5 min
Makeup Trends That Will Explode This Year and Next and How to Stay Ahead of the Curve [2022]
When you own your own beauty line, choosing the right products can be the difference between brand virality and seasonal decline....
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- Jul 25
- 3 min
How to Start a Successful Makeup Line Using Private Label
Have you ever wanted to start your own makeup line? You’re not alone. There are plenty of men and women out there who want to become the...
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- Oct 28, 2021
- 5 min
Market to Market
“I’ve done my research. I’ve found a great manufacturer for my product line. I’ve pinpointed my brand identity and found my niche...
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- Oct 28, 2021
- 4 min
I'm with the Brand...
In a consumer-driven world that has shifted its focus from commercialized product placement, to targeted ads on social media, there is no...
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