Makeup Trends That Will Explode This Year and Next and How to Stay Ahead of the Curve [2022]

When you own your own beauty line, choosing the right products can be the difference between brand virality and seasonal decline. However, with countless products available and trends changing year in and year out, it can seem impossible to stay ahead of the curve. If you can relate, fear not! We have done the research, so you don't have to. Below are the top makeup trends that have been exploding in 2022 and are trending to carry into 2023 as well.


Natural Eyebrows

We’ve been seeing a lot of natural eyebrows lately, and it’s a trend that’s here to stay. Gone are the days of tight arches and stenciled-on brows! Consumers want their brows to look fuller, fluffy, and natural. Think wax or laminate and eyebrow pens that let them replicate their hair's natural growth. As such, we have also seen an uptick in eyebrow growth serums. Below are some of our private label products that can help you stay ahead of the trend.


Eyebrow or eyelash growth serum

Our Brow & Lash Growth Serum is powered with a high percentage (5%) of Capixyl derived from Red Clover Extract and Acetyl Tetrapeptide-3, a biomimetic peptide that will strengthen, lengthen, thicken and stimulate natural, noticeable hair growth. Clinical data results have proven a significant increase in hair growth and density while preventing hair loss.